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Winslow's at Green Harbour
Deliverable: 30-Second TV Spot
The Goal: Shift public perception of Green Harbor from just a golf course to a full-scale entertainment destination featuring a top-tier kitchen, bar, and driving range.
The Solution: A high-energy, 30-second TV spot designed to showcase the variety of experiences available. Through fast-paced editing and vibrant cinematography, we told the story of a perfect day out—from the 18th hole to the bar stool.
Our Role: Full-service production from concept development through final delivery, including cinematography, editing, sound design, and color grading
The Goal: Shift public perception of Green Harbor from just a golf course to a full-scale entertainment destination featuring a top-tier kitchen, bar, and driving range.
The Solution: A high-energy, 30-second TV spot designed to showcase the variety of experiences available. Through fast-paced editing and vibrant cinematography, we told the story of a perfect day out—from the 18th hole to the bar stool.
Our Role: Full-service production from concept development through final delivery, including cinematography, editing, sound design, and color grading
Quantum Strive Fishing Rods | Greater New York Ad Campaign
The Goal: Introduce Quantum's Strive fishing rods to the Greater New York market and shatter the stereotype that NYC is devoid of world-class fishing opportunities. The campaign aimed to drive product awareness and sales through targeted YouTube and Google ads.
The Solution: A cinematic, 30sec-long hero video that juxtaposes the iconic skyline of New York City with the stunning, serene fisheries that exist just beyond it. The film showcases the performance of the Strive rod and reel in the hands of local anglers, proving the quality of the gear and the accessibility of the fishing.
The Result: The campaign was a massive success, resonating deeply with the target audience. It generated over 800,000 views across YouTube and Google platforms, significantly boosting brand recognition for Quantum in the region and driving direct engagement with the Strive product line.
My Role: Concept development, location scouting, cinematography (including aerial and underwater shots), editing, color grading, and sound design for the hero video. Adapted the final cut into various ad formats for digital platforms.
The Solution: A cinematic, 30sec-long hero video that juxtaposes the iconic skyline of New York City with the stunning, serene fisheries that exist just beyond it. The film showcases the performance of the Strive rod and reel in the hands of local anglers, proving the quality of the gear and the accessibility of the fishing.
The Result: The campaign was a massive success, resonating deeply with the target audience. It generated over 800,000 views across YouTube and Google platforms, significantly boosting brand recognition for Quantum in the region and driving direct engagement with the Strive product line.
My Role: Concept development, location scouting, cinematography (including aerial and underwater shots), editing, color grading, and sound design for the hero video. Adapted the final cut into various ad formats for digital platforms.
Rather Outdoors | The Hogfather: A Maker's Story
The Goal: For Rather Outdoors to launch their new premium glide bait, the "Hogfather," by authentically connecting it to the craftsmanship and passion of the local bait maker they partnered with. The campaign aimed to build brand prestige and generate excitement within the dedicated glide bait fishing community.
The Solution: A multi-format content campaign centered around a long-form, documentary-style film. The 14+ minute feature delved into the maker's story, his process, and the development of the Hogfather, establishing authentic credibility. This was supported by a punchy 2-minute promo and social-ready vertical clips designed to hook viewers and drive engagement.
The Result: The story resonated powerfully with the target audience. The campaign garnered over 50,000 views across social platforms, successfully launching the Hogfather with a narrative of quality and authenticity that pure product marketing couldn't achieve.
Deliverables:
1x Long-Form Documentary (14+ minutes)
1x 2-Minute Trailer
5x Vertical Social Media Content Pieces
My Role: Full-scale production including documentary interviewing, B-roll cinematography of both crafting and fishing action, editing for long-form narrative and short-form social cuts, color grading, and sound design.
The Solution: A multi-format content campaign centered around a long-form, documentary-style film. The 14+ minute feature delved into the maker's story, his process, and the development of the Hogfather, establishing authentic credibility. This was supported by a punchy 2-minute promo and social-ready vertical clips designed to hook viewers and drive engagement.
The Result: The story resonated powerfully with the target audience. The campaign garnered over 50,000 views across social platforms, successfully launching the Hogfather with a narrative of quality and authenticity that pure product marketing couldn't achieve.
Deliverables:
1x Long-Form Documentary (14+ minutes)
1x 2-Minute Trailer
5x Vertical Social Media Content Pieces
My Role: Full-scale production including documentary interviewing, B-roll cinematography of both crafting and fishing action, editing for long-form narrative and short-form social cuts, color grading, and sound design.
Blue Hills Helicopter | Career Pilot Training Program
The Goal: Position Blue Hills Helicopter as a premier choice for career pilot training by highlighting their key differentiator: a dedicated, 1-on-1 instructional approach. The campaign aimed to attract career-changers and aviation enthusiasts by showcasing the rewarding and immersive nature of their training program.
The Solution: A compelling 90-second hero video that takes the viewer on a journey from the classroom to the cockpit. The film focuses on the close mentor-student relationship, using intimate cinematography and authentic testimonials to showcase the focused attention and expert guidance that sets their program apart.
The Result: The hero video served as a central piece of their recruitment marketing, while the 30 vertical cuts were deployed across Instagram Reels, TikTok, and YouTube Shorts. This multi-format strategy effectively targeted a younger demographic on social platforms and drove significant engagement and inquiries for their training program.
Deliverables:
1 x 90-second Hero Video (Website & YouTube)
30 x Short-Form Vertical Videos (Social Media)
My Role: Full-scale production including creative direction, interviewing students/instructors, aerial and in-cockpit cinematography, editing, motion graphics for titles, and adaptation of content across multiple formats.
The Solution: A compelling 90-second hero video that takes the viewer on a journey from the classroom to the cockpit. The film focuses on the close mentor-student relationship, using intimate cinematography and authentic testimonials to showcase the focused attention and expert guidance that sets their program apart.
The Result: The hero video served as a central piece of their recruitment marketing, while the 30 vertical cuts were deployed across Instagram Reels, TikTok, and YouTube Shorts. This multi-format strategy effectively targeted a younger demographic on social platforms and drove significant engagement and inquiries for their training program.
Deliverables:
1 x 90-second Hero Video (Website & YouTube)
30 x Short-Form Vertical Videos (Social Media)
My Role: Full-scale production including creative direction, interviewing students/instructors, aerial and in-cockpit cinematography, editing, motion graphics for titles, and adaptation of content across multiple formats.
Rather Outdoors | Elk Camp: Rewarding the Team
The Goal: Showcase Rather Outdoors' exceptional company culture and deep appreciation for their pro-staff anglers. The video was designed not just as an internal piece, but as a powerful recruitment and branding tool to demonstrate how the company invests in and rewards the people who champion their brands.
The Solution: An immersive, 15-minute documentary-style film that transports the viewer to the heart of their exclusive Elk Camp. The video captures the authentic camaraderie, adventure, and gratitude shared between the company and its anglers, moving beyond product to highlight relationship and experience.
The Result: The long-form documentary garnered high engagement on YouTube, telling a rich, emotional story for dedicated fans and potential partners. The 60-second promo and vertical cuts were used across social media (Instagram, Facebook, TikTok) to tease the event's excitement and powerfully communicate the brand's elite "family" atmosphere, strengthening angler loyalty and attracting new talent.
Deliverables:
1 x 15-minute Documentary (YouTube)
1 x 60-second Promo Trailer
1 x Vertical Version for Social Media
My Role: Documentary filming on location, candid interviews, capturing cinematic B-roll of the landscape and camp life, editing the long-form narrative, and creating the high-impact short-form promotional cuts.
The Solution: An immersive, 15-minute documentary-style film that transports the viewer to the heart of their exclusive Elk Camp. The video captures the authentic camaraderie, adventure, and gratitude shared between the company and its anglers, moving beyond product to highlight relationship and experience.
The Result: The long-form documentary garnered high engagement on YouTube, telling a rich, emotional story for dedicated fans and potential partners. The 60-second promo and vertical cuts were used across social media (Instagram, Facebook, TikTok) to tease the event's excitement and powerfully communicate the brand's elite "family" atmosphere, strengthening angler loyalty and attracting new talent.
Deliverables:
1 x 15-minute Documentary (YouTube)
1 x 60-second Promo Trailer
1 x Vertical Version for Social Media
My Role: Documentary filming on location, candid interviews, capturing cinematic B-roll of the landscape and camp life, editing the long-form narrative, and creating the high-impact short-form promotional cuts.
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